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"A.D.S.R." is a Japanese sunglasses brand launched in 2010 by Mitsuru Kojima, a designer who gained experience at "Supreme" and "A.P.C."
The brand name is derived from the initial letters of the four elements that control electronic music: "Attack," "Decay," "Sustain," and "Release."
It embodies the desire to delicately control various factors in design, such as materials, forms, and colors, to create products.
