HOKAhoka

Ora Primo

hoka

Sales begin at 9:00 AM on Wednesday, October 1, 2025

More comfort, even during rest.
The ORA PRIMO is designed with a futuristic silhouette, inheriting the recovery features of the ORA series to soothe feet after a run.
It features a soft knit collar, a stretch lacing system, and a padded upper, pursuing comfortable wear as an all-season slip-on.
* Usage Precautions: This product is intended for post-run recovery and relaxed wear. It is not recommended for activities such as running.
* Due to the nature of the material, it is recommended to avoid leaving the product in direct sunlight, hot and humid places, or under scorching sun. It may deform or discolor, leading to a decrease in performance.

■ Usage
・Recovery
・Lifestyle

■ Features
【Upper】
・Padded upper
・Knit collar
・Zigzag stitch detailing
・Stretch lacing system
・Toe bumper for toe protection
・Reflective bird logo branding
・Zigzag stitching on vamp and heel webbing
・Reflective HOKA branding on lace loops
・Reflective material on heel webbing
【Outsole】
30% recycled rubber outsole

＜HOKA＞
The brand name "HOKA" comes from the Maori language of New Zealand, meaning "Time to Fly."
Its main characteristic is a midsole with approximately double the volume of regular running shoes. It is a brand based on the concept of a completely new running shoe.