Pop Up Store - KNOWHOW
11/19 Sat - 12/11 Sun at Forget-me-nots

From Saturday, November 19 to Sunday, December 11, 2022, Forget-me-nots Daikanyama will be hosting a pop-up store for KNOWHOW, a Japanese jewelry brand.

KNOWHOW is a unisex jewelry brand that launched in 2018. KNOWHOW Creative, a team well-versed in fashion, incorporates their individual creativity into the brand. Based on the concept of "creating your own style, knowing the 'know-how' of fashion, and always looking ahead without being content with the status quo," the brand proposes the "know-how" of fashion.

The brand's iconic ear cuffs feature a patented clip that offers a comfortable fit without the worry of them slipping off. With keywords such as "sizeless, no-hole, and hanging," the brand offers new stress-free jewelry for both pierced and non-pierced earring users.

At Forget-me-nots Daikanyama, you can enjoy a wide range of KNOWHOW's unique jewelry styles, including the very popular heart motif series with magnetic tops, as well as many new collections featuring simple yet sophisticated designs with a touch of individuality. The diverse lineup ensures that people of all genders can enjoy KNOWHOW's free-spirited world of jewelry.

Furthermore, to commemorate this pop-up store, we have created the Forget-me-nots exclusive series "PINK 4 U," based on KNOWHOW's latest Heart Charm Necklace, Clip Necklace, and Clip Bracelet designs. As the name suggests, all the exclusive items are in pink, which is also Forget-me-nots' image color.

The Heart Charm Necklace uses pink zirconia, with an excellent balance between the charm's moderate size and the chain, and its magnetic clasp for easy attachment and detachment is also an attractive feature. The Clip Necklace and Clip Bracelet feature pink leather woven between the chain, creating a playful finish. The clip-like clasp is easy to attach and detach, similar to a magnet, and its adjustable length allows for many wearing variations.
Each item in the "PINK 4 U" exclusive series is a limited production of only 5 pieces and will not be re-released, so if you're interested, act fast!♡
*Clip Necklace/ Leather-fmn exclusive- /PINK x Gold/ ¥29,480
*Clip Bracelet-fmn exclusive- /PINK x Gold/ ¥21,780
*Heart Charm Necklace-fmn exclusive- / PINK x Gold/ ¥22,880
*Heart Charm Necklace-fmn exclusive- / PINK x Silver/ ¥20,680

The pop-up store will be open for approximately one month during the holiday season. This is a great opportunity to see KNOWHOW jewelry firsthand, so why not consider it for a Christmas gift for a loved one or for yourself, to acknowledge your hard work?
KNOWHOW
Pop up store - KNOWHOW at Forget-me-nots
Saturday, November 19, 2022 - Sunday, December 11, 2022
Add : 20-13 Sarugakucho, Shibuya-ku, Tokyo 150-0033 Forget-me-nots Daikanyama Main Store
Creative Director : Tintin Fan | Photographer : 5ayama mahiro | Styling : Jihyeon Yuk | Model : Alice





